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Bretty Curry (Smart Marketer) – Google Performance Max Blueprint Download

Bretty Curry (Smart Marketer) – Google Performance Max Blueprint

What You Get?

Download Bretty Curry (Smart Marketer) – Google Performance Max Blueprint

MODULE 1

Getting Started With Performance Max

MODULE DETAILS

 What is Performance Max?
 How P-Max Differs from Other Google Campaign Types
 How P-Max Fits into Your Marketing Stack
 Case Study: How an Outdoor Brand Got 2.7X ROI with One P-Max Campaign

MODULE 2

Using Performance Max To Maximize Shopping

MODULE DETAILS

 Campaign Strategy: Goals & Setup
 Audience Signals Bidding strategy
 Listing Groups & Product Feed
 Case Study: Maximizing P-Max Conversions for oVertone
 Assembling Creative Assets for Successful Ads
Campaign #1 Buildout: Leveraging Shopping for Efficient Growth
 Case Study: Auto brand 2x’s Revenue and gets 295% ROI

MODULE 3

Performance Max For Top-Of-Funnel Growth

MODULE DETAILS

 Going Beyond Shopping for Scale
 Listing Groups & Shopping Ads
 Display Network for Scale / New Traffic & Customer Acquisition
 YouTube Ads – Video Strategy, Assets & Hooks
 Campaign Buildout #2
Reporting Insights & Optimization
 Case Study: Health and Wellness Brand Gets 8.6K conversions with P-Max
 Action Items for Executing Your Blueprint

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