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Zac Hansen – The Productized Community

  • Post category: Business

Overview of Zac Hansen’s Productized Community

Zac Hansen’s Productized Community is designed to empower entrepreneurs and coaches to develop a Premium Recurring Revenue model within their businesses, targeting a minimum income of $7K per month with just 10 hours of work per week. The community focuses on creating sustainable income streams through a structured approach, avoiding common pitfalls associated with traditional business models.

Key Goals and Benefits

The community aims to achieve substantial revenue growth without the following burdens:

  • Ads Management: Long-term ad strategies that don’t require constant oversight.
  • Complex Launches: Simple, streamlined processes to avoid overwhelm.
  • Large Teams: Minimized overhead by not needing extensive teams.
  • Unpleasant Tasks: Engaging in work you enjoy rather than obligatory tasks.
  • Overtime Work: Achieving results without excessive hours.

The Three-Tiered Offer Structure

To establish a robust revenue stream, the program introduces three primary offers:

  1. Productized Offer:
    • Core Focus: Develop a high-value offer that delivers exceptional results without overwhelming the coach.
    • Time Commitment: Manageable within 5-10 hours per week, allowing for scalable client engagement.
    • Pricing: Ranges from $3,000 to $15,000, designed for global delivery and flexibility in client intake.
  2. Mid-Ticket Offers:
    • Purpose: To balance income fluctuations by introducing a secondary revenue stream.
    • Strategy: Utilize evergreen ads to drive consistent sales and ascend clients to the Productized Offer.
  3. Micro Offers:
    • Function: Generate leads and initial sales on autopilot, expanding the ecosystem of potential buyers.
    • Benefits: These low-cost offers create a steady influx of new clients, even when the coach isn’t actively selling.

Implementation Phases

The journey within the Productized Community unfolds in three key phases:

  • Phase One:
    • Initial Strategy Call: A 60-minute one-on-one session to customize your Productized Coach Model, aiming for consistent monthly profits.
  • Phase Two:
    • Client Clarity: Identify your ideal client and develop your core Productized Offer.
    • Launch Campaign: Execute a 14-Day Rainmaker Campaign to secure your first sales. Historical data shows a high success rate among participants in this campaign.
  • Phase Three:
    • Revenue Generation: Roll out your Micro Offer alongside a semi-passive income funnel to ensure continuous lead generation and sales.

Community Support and Resources

Members benefit from a supportive community environment that includes:

  • Workshops & Calls: Access to monthly workshops and twice-weekly community calls for feedback and learning.
  • The Catalyst Program: Optional access to additional feedback and insights from experienced entrepreneurs and copywriters.
  • Learning Vault: A rich library of training materials covering various business aspects from funnels to sales copy.
  • Collaboration Opportunities: Connect with other members for partnership potential, enhancing growth opportunities.

Investment and Risk Management

  • Cost Structure: Initial investment is $75, followed by $75 weekly. Members are locked into this pricing for life.
  • Risk-Free Model: The community allows for cancellation at any time, with no high upfront costs — ensuring members feel secure in their investment.

Testimonials and Success Stories

Success within the community is evident, with numerous members reporting significant earnings:

  • Minyu: Generated $40K in two weeks from a campaign.
  • Lacy: Acquired 6 new clients through her Productized Offer.
  • Paul: Made $30K in three months with effective strategies.

Conclusion

Zac Hansen’s Productized Community offers a structured approach to building a successful coaching business with minimal operational burdens. By focusing on effective revenue strategies and community support, members can achieve substantial financial growth while maintaining a balanced lifestyle.

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