Overview of Zac Hansen’s Productized Community
Zac Hansen’s Productized Community is designed to empower entrepreneurs and coaches to develop a Premium Recurring Revenue model within their businesses, targeting a minimum income of $7K per month with just 10 hours of work per week. The community focuses on creating sustainable income streams through a structured approach, avoiding common pitfalls associated with traditional business models.
Key Goals and Benefits
The community aims to achieve substantial revenue growth without the following burdens:
- Ads Management: Long-term ad strategies that don’t require constant oversight.
- Complex Launches: Simple, streamlined processes to avoid overwhelm.
- Large Teams: Minimized overhead by not needing extensive teams.
- Unpleasant Tasks: Engaging in work you enjoy rather than obligatory tasks.
- Overtime Work: Achieving results without excessive hours.
The Three-Tiered Offer Structure
To establish a robust revenue stream, the program introduces three primary offers:
- Productized Offer:
- Core Focus: Develop a high-value offer that delivers exceptional results without overwhelming the coach.
- Time Commitment: Manageable within 5-10 hours per week, allowing for scalable client engagement.
- Pricing: Ranges from $3,000 to $15,000, designed for global delivery and flexibility in client intake.
- Mid-Ticket Offers:
- Purpose: To balance income fluctuations by introducing a secondary revenue stream.
- Strategy: Utilize evergreen ads to drive consistent sales and ascend clients to the Productized Offer.
- Micro Offers:
- Function: Generate leads and initial sales on autopilot, expanding the ecosystem of potential buyers.
- Benefits: These low-cost offers create a steady influx of new clients, even when the coach isn’t actively selling.
Implementation Phases
The journey within the Productized Community unfolds in three key phases:
- Phase One:
- Initial Strategy Call: A 60-minute one-on-one session to customize your Productized Coach Model, aiming for consistent monthly profits.
- Phase Two:
- Client Clarity: Identify your ideal client and develop your core Productized Offer.
- Launch Campaign: Execute a 14-Day Rainmaker Campaign to secure your first sales. Historical data shows a high success rate among participants in this campaign.
- Phase Three:
- Revenue Generation: Roll out your Micro Offer alongside a semi-passive income funnel to ensure continuous lead generation and sales.
Community Support and Resources
Members benefit from a supportive community environment that includes:
- Workshops & Calls: Access to monthly workshops and twice-weekly community calls for feedback and learning.
- The Catalyst Program: Optional access to additional feedback and insights from experienced entrepreneurs and copywriters.
- Learning Vault: A rich library of training materials covering various business aspects from funnels to sales copy.
- Collaboration Opportunities: Connect with other members for partnership potential, enhancing growth opportunities.
Investment and Risk Management
- Cost Structure: Initial investment is $75, followed by $75 weekly. Members are locked into this pricing for life.
- Risk-Free Model: The community allows for cancellation at any time, with no high upfront costs — ensuring members feel secure in their investment.
Testimonials and Success Stories
Success within the community is evident, with numerous members reporting significant earnings:
- Minyu: Generated $40K in two weeks from a campaign.
- Lacy: Acquired 6 new clients through her Productized Offer.
- Paul: Made $30K in three months with effective strategies.
Conclusion
Zac Hansen’s Productized Community offers a structured approach to building a successful coaching business with minimal operational burdens. By focusing on effective revenue strategies and community support, members can achieve substantial financial growth while maintaining a balanced lifestyle.