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Demand Curve – Growth Program 2.0

Demand Curve – Growth Program 2.0: Build a Scalable, Data-Driven Growth Engine

Demand Curve – Growth Program 2.0 is an advanced, hands-on training designed to help founders, marketers, and growth leaders build predictable and scalable growth systems. Created by the team behind Demand Curve, this program focuses on proven frameworks, real-world execution, and data-backed strategies used by fast-growing startups and tech companies.

This is not theory-heavy content—it’s a practical growth playbook built for modern digital businesses.

What the Growth Program 2.0 Is All About

The program is designed to help you master the complete growth lifecycle—from acquisition to retention—using structured experiments, analytics, and automation.

You’ll learn how to:

  • Identify high-impact growth opportunities

  • Build repeatable acquisition channels

  • Optimize conversion rates using real data

  • Scale growth without wasting budget

Core Areas Covered in the Program

Growth Foundations

  • Understanding growth loops and flywheels

  • Defining North Star metrics and KPIs

  • Setting up tracking, attribution, and analytics correctly

  • Creating a growth roadmap based on business stage

Acquisition Channels That Scale

  • Paid acquisition frameworks (Google, Meta, LinkedIn, etc.)

  • Content-led growth and SEO systems

  • Email marketing and lifecycle campaigns

  • Partnerships, referrals, and virality strategies

Conversion Rate Optimization (CRO)

  • User behavior analysis and funnel optimization

  • Landing page frameworks that convert

  • A/B testing methodologies

  • Messaging and positioning optimization

Retention & Monetization

  • Improving onboarding and activation

  • Reducing churn with behavioral insights

  • Upselling, cross-selling, and pricing experiments

  • Building long-term customer value

Hands-On, Execution-Focused Learning

Demand Curve’s Growth Program 2.0 emphasizes doing, not just watching.

You’ll get:

  • Step-by-step playbooks and templates

  • Real-world growth experiments to implement

  • Case studies from successful startups

  • Clear frameworks you can apply immediately

This makes the program especially valuable for teams that want fast, measurable results.

Who This Program Is For

This course is ideal for:

  • Startup founders and co-founders

  • Growth marketers and performance marketers

  • Product managers and growth managers

  • SaaS, ecommerce, and tech-focused businesses

Whether you’re early-stage or scaling rapidly, the frameworks adapt to your growth phase.

Key Benefits of Growth Program 2.0

  • Build a repeatable and scalable growth system

  • Reduce guesswork with data-driven decision-making

  • Learn proven strategies used by high-growth startups

  • Save time and money by focusing on what actually works

Final Thoughts

Demand Curve – Growth Program 2.0 is a comprehensive growth education designed for modern businesses that want sustainable, predictable growth. By combining strategy, execution, and analytics, the program equips you with the tools and mindset needed to scale efficiently in today’s competitive market.

If you’re serious about building a growth engine that compounds over time, this program delivers a clear, actionable roadmap.

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